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DevMarDe
Interior Fit-OutCase StudyGEO

Archilance: making a Dubai fit-out firm readable to AI answers

What we're changing so AI answers can read Archilance, a Dubai interior fit-out company, and how we'll measure it. In progress, so no results yet.

DevMarDe1 min read

Client: Archilance - Interior Design & Fit-out, Dubai

Status: in progress. The SEO migration hasn't happened yet, so this page has no results on it. We'll add them when we can show the evidence.

Goal: show up in Perplexity, ChatGPT and Google AI Overviews for high-intent queries like "office fit out companies dubai".

What we found

  • No Organization schema, no founder Person schema
  • Pricing in images (AI can't read)
  • No comparison content vs competitors
  • No FAQPage schema

What we're doing

  1. Organization and Person JSON-LD for the company and its founder
  2. Pricing moved from images into an HTML table with Product schema
  3. FAQs answered in plain HTML, with FAQPage schema
  4. An /llms.txt, and a robots.txt that lets GPTBot in
  5. A pillar page answering "What is office fit out cost in Dubai?" with a definition and a table

How we'll measure it

  • The Crawl Audit score before and after, on the same pages.
  • The same set of buyer questions asked in Perplexity, ChatGPT and Google, with screenshots of each answer, before and after.
  • New enquiries that say they found Archilance through an AI assistant.

Check your own score →

Got something similar to ship?

Two-week scoping sprint, fixed price, weekly demos.