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Entity Gap Analyzer · Shopify

Entity Gap Analyzer for Shopify sites

Compare your entity coverage against the competitors who already get cited, and see which records and links you are missing. Direct-to-consumer brands and retailers with a catalogue of a few dozen to a few thousand products.

Free
in beta
6
checks
Beta
status

What Shopify sites usually get wrong

  • Shopify emits Product schema per product, but Organization schema is left to the theme and is frequently missing sameAs.
  • robots.txt is editable through robots.txt.liquid since 2021; most stores have never touched it.
  • Collection pages rarely answer a question in the first paragraph, so assistants cite the product page or a competitor's guide instead.

Applying the result on Shopify

  • llms.txt on Shopify. Shopify cannot serve arbitrary root files. Use a proxy app route or host llms.txt on a subdomain and reference it from robots.txt.
  • Schema on Shopify. Add an Organization block to theme.liquid with @id, logo and sameAs; leave Product schema to the theme.
  • Crawlers on Shopify. Online Store → Themes → Edit code → add robots.txt.liquid and allow the four AI user agents explicitly.

What Entity Gap Analyzer checks

  • Organization schemaPresence, @id and sameAs.
  • WikidataItem exists and links back.
  • CrunchbaseProfile exists and is linked.
  • ProfilesLinkedIn, GitHub and directories.
  • ConsistencySame name and description everywhere.
  • CompetitorsThree cited entities for comparison.
100
Lighthouse performance on this site. Same for SEO, accessibility and best practices
5
products of our own in production
3
practices, each with a named lead
1 day
reply time on every enquiry
4.9
from 9 reviews

Questions people ask

Does Entity Gap Analyzer work with Shopify?
Yes. It reads the public site, so the platform does not matter. The notes above cover where to apply the result on Shopify.
When does it launch?
It is in closed beta. Leave an address and we will send an invite.
Will it be free?
During beta, yes.